To Netpreneur Exchange HomeTo Netpreneur Home

AdMarketing | Funding & Finance | Netpreneur Corner | News Center | Quick Guide | Home

The Netpreneur Team
Mitch Arnowitz
Director, Business Development



email Mitch See Mitch's resume
Mitch Arnowitz has twenty years of traditional and interactive marketing experience. He is an expert in creating and leveraging relationships to drive loyalty and effectively market a person, business or brand.

For the past several years, Arnowitz has used his business experience to help emerging technology companies solve problems, make connections, and grow their businesses. He is well known as creator and moderator of one of the Internet's most popular marketing discussion groups, the AdMarketing email list. In addition, he was instrumental in creating and branding the
respected Morino Institute Netpreneur Program.

Arnowitz has spent his career helping consumer brands boost acquisition, retention, and loyalty. He has been part of a specialized business
development team that designed and sold lucrative direct marketing and promotional campaigns. He has also directed new and existing relationships that leveraged marketing opportunities with some of the country's largest
affinity and loyalty marketers. Representative clients include TV Guide, Norwest Bank, Bell Atlantic, Cox Cable, Gerber Food, AARP, the NFL, Time Warner, and Fidelity Investments.

In addition to directing regional sales offices, Arnowitz has created divisions and opened profitable business channels for a range of companies. He is a specialist in ground breaking programs and has worked in both established and emerging organizations, for non-profits and for a family owned business.

An opinion leader, Arnowitz and his work are often quoted in newspapers such as The Washington Post and been cited for "best practices" by leaders in the marketing industry. He is also a frequent moderator and speaker at
industry conferences, publishing award-winning marketing guides and interviews for respected industry publications.