* This weekend's conversation on full-screen forced ads
was interesting. The reporter that posted the original
press release will not use the group's comments without
* Speaking of reporters... check out todays New York
Times business section (6/1, P. D5)- theres a nice article
on region & Netpreneur Program; 'Creating a Silicon
Valley Around Washington, D.C.' The link:
* As a follow-up to recent group conversations on sub-
scription models and content: there is an interesting &
relevant thread currently making its way through the @NY
discussion boards http://www.atnewyork.com/ . To read
this thread, hit 'discussion' off the nav bar, which can be
found on the left hand side of the homepage.
* This week's (June 1-7) Cyber Media radio & net show
http://www.cybermedia.org highlights interactive
Kim Bayne (high-tech marketing communications expert)
will be discussing the best ways to get Web site visitors
to take action on your advertising banners.
Kim's guest will be Lori Dustin; VP Marketing- Narrative
Communications http://www.narrative.com. Narrative's
Enliven/Impluse technology allows you to buy some-
thing directly from an ad banner without leaving the site.
No plugin is necessary here, the transaction is secure.
The Cyber Media radio show is syndicated in several
markets through National Public Radio. I don't think the
show is carried in the Washington, DC area. To listen,
go to: http://www.cybermedia.org.
You will need the RealAudio player v 5.0 to hear this
show, the Cyber Media site offers a download.
More event info:
If you do listen, come back & tell us what you learned!
The Morino Institute
PKW Netpreneur Program