netpreneur online conversation
Knebel is responsible for securing partnerships
with leading universities, research institutions,
corporations and government agencies to
commercialize intellectual property, as well as for
providing strategic business advisory services to
portfolio companies. Prior to co-founding LaunchFuel,
she was a senior engagement manager at Proxicom (now
Her responsibilities at Proxicom included
leading the technical and creative staff to ensure
high quality deliverables for strategic accounts.
From 1995 - 1998, she worked for PSINet, one of the
first commercial Internet service providers. She
acted in several capacities, including product
management and business development, as well as
leading the marketing efforts for the ISP wholesale
division. Mary began her marketing career with the
Washington Redskins, as a public relations
assistant. She is the founder and Chairperson of
Raise the Bar, a non-profit initiative that strives
to deepen business relationships for women in
technology. She is a board member of VT
KnowledgeWorks and the George Mason University
Century Club, and she is a 2001 graduate of the
Mindshare program. Mary attended Virginia Tech and George Mason University,
where she earned a Bachelor of Arts degree.
Inc. www.launchfuel.com 703.736.0252
the loop with mary
early progress (and connections)
and Wednesday, August 27-28, be part of
a special guest appearance in The
Loop with Mary
Knebel, CEO of
Topic: Making Early
you've got what you think is a barn burner of a business idea.
You've moved it forward by building the initial technology,
researching the market potential, writing a meaningful
business plan, or otherwise passing beyond the daydream stage.
While it's more than talk, it's still less than a business, so
now what? What are the early steps you need to take to make it
a commercial reality, the key milestones you need to reach,
and, perhaps most importantly, who do you need to connect with
to help you get there? Explore these and other questions
online in The Loop, Tuesday and Wednesday, August 27-28, with
special guest Mary Knebel, CEO of LaunchFuel.
LaunchFuel creates new technology ventures by partnering with
leading research universities, corporations, and government
agencies to identify and commercialize high potential
intellectual property. On
September 4th, LaunchFuel is producing Tech
Transfer 2002, an event that will include prominent
regional technology transfer organizations such as Virginia
Tech Intellectual Properties, Johns
Hopkins University, MITRE
Corporation, and NIH.
But before that, Mary will be on hand in The Loop to answer
your questions and lead a discussion on how to get your
technology business launched.
It Works: Continuing The Discussion
start by introducing Mary with a preliminary
Q&A posting on Tuesday morning, August 27. Following that,
it's open season for your questions,
comments and opinions. Here's just a few rules:
focus is on the early steps in getting your business
launched, including the important milestones, strategies,
and connections for getting things done. That leaves a wide range for
topics, so feel free to discuss anything from broad, philosophical questions
to specific, tactical ones.
Questions and comments on related entrepreneurial topics are fine as
well, although moderator Ben Martin may refocus the discussion
if we stray too far. Absolutely no pitches or personal
will monitor postings to The Loop and write responses
during the two days as her schedule permits.
All replies will be posted back to The Loop for continued
Most important, keep in mind that events in The Loop are
discussions, not just Q&As. Jump in with
your own follow-ups, opinions, comments and advice in response
to Mary's comments (or anyone else's). Just be courteous and act in accordance with
Remember! Do not interpret any feedback you receive
from Mary or any other member of the The Loop as legal
advice. Always seek counsel from an experienced attorney on
all matters that may require a legal opinion.
prepping. This will be a great opportunity to get
feedback from an expert in commercializing technology and
getting companies launched successfully.
If you're not already a member of The Loop, subscribe